UX Research. Data Storytelling. Human-Centered Design.

A UX Strategist and product person looking to streamline complex information ecosystems.
surveys. user interviews. personas. competitive analysis. usability testing. wireframing. storytelling.

Art Immersive

Enhancing learning outcomes through engagement with AR

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literature reviews. heuristic evaluation. usability testing.  data analysis.

Evernorth Healthcare

Enhancing the usability and privacy compliance of Universal Onboarding for patients

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Evernorth Healthcare

literature reviews. heuristic evaluation. usability testing.

Enhancing the usability and privacy compliance of Universal Onboarding for patients

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interviews. competitive analysis. digital accessibility. information architecture.

CapMetro

Making public transit accessible for people with visual disabilities

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research. mobile (iPhone). design system. information architecture. UX writing

Last Minute

Helping users with third-party transactions through a community-based ticketing platform

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UX research. VR Design

Batsy's Heroic Adventures

Creating empathy for bats and their ecological importance through VR

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user research. moderated usability testing. data analysis.

Indeed

Enhancing Indeed's user experience and marketability through evaluative research

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Desktop research. UX Design. Prompt engineering.

Mental Health AI Guidelines

Guidelines and design patterns for AI-driven mental health chatbots

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Reviews

Nimra puts careful thought into her research, often going beyond the surface to truly understand the user's journey. When evaluating market solutions, she demonstrated an ability to differentiate between competitor solutions and define solid UX features.
Christopher Torres
CEO of Marketeq Digital
Nimra showed initiative in uncovering potential dimensions of the project related to social impact and marginalized communities. I am confident that Nimra's ethical lens, analytical skills, and dedication to learning could be valuable assets to any team.
Vanessa Sanchez
User Experience Designer, TExUS Lab
I highly recommend Nimra for her outstanding work as a UX Designer. Her exceptional skills in creating visual design and design systems helped my team develop a stunning product from scratch, in little to no time.
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Mohsin Sarvari
CEO, Live Sports AI

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